Manage now

Stand out on Google with a free Business Profile

Turn people who find you on Google Search and Maps into new customers with a free Business Profile for your shopfront or service area. Personalise your profile with photos, offers, posts and more.

Manage now
Blue circle icon with a price tag
Free

Create a Business Profile at no cost

Icon Easy to manage
Easy

Manage your profile from Search and Maps

Gear circle icon with green background.
Personalised

Add hours, photos, posts and more

Take charge of your first impression

Highlight essential info and show what makes your business unique, right on your Business Profile.

Easily connect with customers

Update customers with the latest via posts, offers, direct messaging and more.

Show what you offer, from menu dishes to services.

Whether you’re a restaurant, shop or service provider, your profile helps customers do business with you easily and directly with menus, quotes and more.

Manage now
  • Image of a Business Profile in a mobile device popping out the buttons for order pickup and order delivery
    Share your best dishes and menu

    Help customers discover what you serve by adding photos of your menu and best dishes.

    Learn more
  • Image of a Business Profile on a mobile device with a list of products
    Offer more ways to shop

    Show whether you offer options like curbside pickup or delivery.

    Learn more
  • Image of a Business Profile on a mobile device view, popping out the 'request a quote' button
    Offer your services

    Show a list of your business services and provide online quotes, so that customers get the info that they need to choose you.

    Learn more
Image of a Business profile mobile device view with the Business Profile Performance tab showing 'All interactions' graphics according to business period

Know how customers find your business

Image of a Business profile mobile device view with the Business Profile Performance tab showing 'All interactions' graphics according to business period

Discover what keywords people search to find you, and get insights on calls, reviews, bookings, and more to understand how your business connects with customers.

Manage now
Photo showing an electrician working on a fuse box

Show the best of your business

Reach more customers in three simple steps, with your free Business Profile.

1

Claim

Create a Business Profile, or manage an existing profile on Search and Maps

2

Personalise

Add hours, photos and other details and get discovered by customers near you

3

Manage

Share updates, respond to reviews and connect with customers on Google

Your questions, answered

Yes, it‘s free to create your Business Profile on Google. Create your profile at no cost, and you can manage your business from Google Search and Maps to start reaching more customers.

Yes, you can have a profile if your business doesn’t have a physical address as long as you make in-person contact with customers. You can also have a profile if you’re a hybrid business that serves customers at your business address and visits or delivers directly to customers. You may also have a profile if you’re a service-area business that visits or delivers to customers directly, but doesn't serve customers at its business address, like a plumber or cleaning service.

Learn how to claim and verify your profile if you’re a service-area business
Manage now